OM Nation Site Design
Zen with a twist. OM Nation offers yoga apparel that is designed for fashion conscious individuals who live an active, creative and urban lifestyle, not simply a workout.
The overall goals of the design were to increase brand awareness, improve conversion rate and increase sales. The design is intended to communicate the yogi mantra “OM” – a vibration that is known to hold great spiritual and creative power. The design reflects this mantra by use of powerful imagery, with a zen color palette and bold pops of color.
Skills & Applications
Project not currently live